First Memmert Branch Office in China
On the occasion of the analytica Shanghai in September, the official introduction of the team around General Manager Xin Yin Mu will take place, an engineer with many years of sales experience, gathered in the Chinese subsidiary of a large German corporate group.
The branch office will expand its activities from Shanghai, taking care of the entire Chinese market. Apart from supporting local dealers, it will run product training courses and be available for on-site service and repair work.
“The Chinese market offers us considerable opportunities for growth”, believes managing director Christiane Riefler-Karpa. “The first Memmert branch office here also underlines the development of our strategy always to maintain close contact with our customers. How could this be better achieved than with highly educated employees who are familiar with the culture, language and conventions of their fellow countrymen?”
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