Pharmaceutical executives spend an extra 9 hours a month learning (and teaching) online

17-Jun-2009 - United Kingdom

A study run by online business networking service MeettheBoss shows that pharmaceutical executives are spending an extra 9 hours a month online sharing their professional experiences and learning from their peers. MeettheBoss surveyed 15,000 of its 200,000 executive members to understand more about what effect Web 2.0 has had on the business world.

The survey asked its executive users what direct value they gained from spending time running blogs, writing tweets and connecting with other executives on sites such as Linked-In, Xing, MeettheBoss, Ryze, Facebook and Twitter. The answers revealed that the pharmaceutical executives proficient with online activities are spending an average of 9 hours more per month online than this time last year – and over 90% of respondents said they felt their time online was ‘very valuable’ to their daily role.

Though most of these executives agree there is no substitute for face-to-face networking, using social media tools correctly can bring substantial return on your time investment.

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